Influencer Marketing Contract Template – UK

Disclaimer

The information provided below is for general reference regarding agreements between online content creators and brands based in the United Kingdom. It is not legal advice, nor should it substitute consulting a qualified legal professional with expertise in advertising, sponsorship, or contract law. Jurisdictional laws and regulations may differ, necessitating tailored adjustments to ensure compliance. The use of this template is at the user’s own risk, and no liability is assumed for errors, omissions, or consequences resulting from its application without professional legal review.

Please note: This is a sample Influencer Marketing Agreement template for illustrative purposes. Actual terms may vary based on specific negotiations and applicable UK laws.

Influencer Marketing Contract UK Sample

Parties Involved:

Brand: XYZ Brands Ltd.
Address: 123 Queen’s Road, London, SW1A 1AA

Influencer: Jane Doe
Address: 45 Baker Street, London, NW1 6XE

Campaign Details:

The influencer shall create and publish content promoting the brand’s products/services as specified in the campaign brief, across agreed platforms and timelines.

Compensation and Payment Terms:

The influencer shall receive a fee of £2,000, payable within 14 days of content approval and publication, subject to fulfilment of deliverables.

Influencer Responsibilities:

The influencer agrees to produce authentic content, adhere to the campaign guidelines, disclose sponsored content in accordance with UK advertising standards, and publish content on agreed dates.

Brand Responsibilities:

The brand shall provide necessary products, materials, and briefings, and shall approve content within a specified timeframe.

Governing Law:

This agreement shall be governed by the laws of England and Wales. Disputes shall be resolved within the courts of London.

Additional Provisions:

• The influencer must comply with all applicable UK advertising standards and regulations.
• This agreement can only be amended with written consent signed by both parties.
• The specified deliverables must be completed and approved before payment.

London, ______________________